The result
Roaring numbers in sales transactions !
Biskuat was able to drive large scale lower activation for new product trial, driving beyond benchmark sales conversion with the Grivy Growth Platform features of:
● Digital campaign across mobile-first channels to engage, activate, and recruit core consumers for new product trials.
● Authenticating users to activate 1st party consumer data for fruitful retargeting by brand.
● Digital coupons powered with the ‘ find near store’ feature navigating consumers to the rightful action of store transactions.
● Post Campaign total brand equity study to understand their consumers better while tapping the potential for improvement and growth.
Thus adding to the brand exposure while providing a well-defined set of audiences for the brand to realize the future potential of brand growth with a clear understanding of their consumers' needs and wants.
