The result
10 % sales redemptions enabled for CPG brands with a power packed partnership !
AlfaGift is able to recruit nascent users for in-app purchase and amplify outcomes for brand promotions with Grivy enabled:
● Mobile-first messaging of campaign offering taking consumers on an integrated journey from awareness to in-app purchases enabled in partnership with Samsung Gift app and Telkomsel channels.
● Customer data acquisition of first-party consumer data validating campaign participants and enabling to identification of the sought-after target segment for future effort.
● Tracking capabilities integrated at each step of the Grivy user journey enabling to assess consumer interactions to optimize the campaign in real-time and drive maximized purchase intent.
● Digital advocacy enabled in partnership with messaging apps enabling to capture earned media with shares and referrals to maximize traffic to campaign thus increasing return on marketing spent.
This partnership thus AlfaGift is presented with an increase in transacting consumer base with every promotional campaign it unlock for brands. With the high sales numbers, the brands are ensure the highest return on investment owing to this partnership and are presented with data insights on campaign participants identifiable with first-part data.
